Google Ads That Spend Less and Convert More
We build, manage, and continuously optimise Google Ads campaigns across Search, Display, and Shopping to put your brand in front of buyers at the exact moment they are ready to act. The result is lower cost-per-acquisition and a predictable pipeline of qualified leads.
Lower wasted spend
Rigorous negative keyword management and search term analysis ensure your budget reaches people who are genuinely likely to buy.
Transparent ROI tracking
Every campaign is tied to conversion tracking and a dashboard that shows cost-per-lead and revenue attribution, not just impressions.
Faster testing cycles
We run structured A/B tests on headlines, descriptions, and landing pages so the account improves continuously rather than sitting static.
Google Ads / PPC Management
The outcome we're after
Most businesses waste 30–50 percent of their Google Ads budget on irrelevant clicks, poorly structured ad groups, or landing pages that do not match the user's intent. Without a disciplined account structure and ongoing refinement, paid search quickly becomes a costly experiment rather than a reliable growth channel.
Splicity Dynamics starts every engagement with a thorough account audit and competitive keyword analysis to identify where your budget is leaking and where real opportunities exist. We build tightly themed ad groups, write copy that mirrors search intent, and connect each ad to a purpose-built or optimised landing page — so the click-to-conversion path has no weak links.
Clients typically see cost-per-lead drop within the first 60 days as wasted spend is eliminated and high-intent keywords are scaled up. Monthly reporting maps every rupee or dollar of ad spend back to pipeline value, giving you a clear, honest picture of what paid search is actually delivering to your business.
What we deliver
Key offerings
Why Splicity
Why teams choose us for this
A senior team, a fixed plan and long-term ownership — the things that decide whether a project actually succeeds.
One accountable team
Strategy, design, build and support handled end to end by senior people — not handed off and lost.
Fixed, transparent scope
A clear plan and estimate before any work begins. No open-ended billing, no surprises.
Built to scale & rank
Performance, security and SEO engineered in from day one — not bolted on at the end.
A long-term partner
We support, monitor and evolve what we build, so it keeps delivering value long after launch.
Our process
How we work
Discovery
We learn how you work, your goals and constraints.
Design & Build
We design the experience and engineer it to spec.
Test & QA
Automated and manual testing before anything ships.
Deploy
Smooth, low-risk releases on your infrastructure.
Maintain & Grow
Proactive support, optimisation and iteration.
FAQ
Frequently asked questions
What is the minimum monthly ad budget you recommend?
For Google Search campaigns in competitive B2B or service categories, we recommend a minimum of ₹50,000 (roughly $600 USD) per month in ad spend. Below that threshold there is not enough data volume to optimise bids effectively or run meaningful split tests within a reasonable time frame.
How long before I start seeing results from Google Ads?
Most accounts begin generating qualified leads within the first two to three weeks. The first 30–60 days are a structured learning phase where we gather conversion data, tighten targeting, and cut underperforming keywords. Expect meaningful cost-per-lead improvement by the end of the second month.
Do you manage existing Google Ads accounts or only set up new ones?
We do both. For existing accounts we start with a detailed audit to identify structural issues, wasted spend, and missed keyword opportunities before making any changes. For new accounts we build the full campaign architecture from scratch — keyword research, ad groups, copy, extensions, and conversion tracking.
Will I own the Google Ads account, or does Splicity hold it?
You own the account — always. We work inside your Google Ads account as a manager and can be removed at any time without losing your campaign history, billing records, or conversion data. We believe clients should never be locked into an agency through account ownership.
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